A great article on productivity…a great tool for senior managers
Inspired by Robin Sharma, I read an article on productivity by Stellar Robins, for the full article, go through this link in harvard business school…
If you’re like me, you hardly ever procrastinate—except for the really important stuff. The rubber bands get dutifully sorted by size, but that client proposal? Not so much. Another way to work smarter is by distinguishing busy from productive. Oh, we’re busy, and we feel productive, but we’re only productive if we’re producing the results that are most important to moving the company forward.
E-mail is a great way to waste time feeling productive. And we get so much of it, so surely those two hours a day reading and replying is time well spent. But if you spend two hours of an eight-hour workday on e-mail, that’s 25 percent of your time. Unless that 25 percent of your time is producing at least 25 percent of your total income, it’s a low-value-added activity, no matter how many one-shot, ad hoc contracts you get that way.
The same applies to any activity. The 80/20 rule says that 80 percent of your results come from just 20 percent of your efforts. Companies find most profits come from a few customers. And you’ll find most of your output comes from a few of your tasks. So what? Well, look at the math. If you double the time you spend on real-output-producing activities and stop doing the others, you’ll double your output and spend 60 percent less time! If you started with a ten-hour workday, you’ll get twice as much done, working just four hours.
Consider Nancy. Nancy is a self-employed sales trainer. In a typical day, she might write her electronic newsletter, deliver a one-hour training, make a dozen prospect calls, categorize her receipts, and straighten her office. These all must get done, yet only delivering the training and making prospect calls directly bring in business. Nancy’s hidden productivity opportunity comes in making more prospecting calls, and spending less time categorizing receipts. In fact, she can hire a bookkeeper for a year with the extra money she makes from one additional sale.
Once you’re concentrating on your high-output work, you can get another boost by streamlining. If Nancy gets 10 percent better at prospecting, that adds more to her bottom line than anything she can do in other areas.